Design Archive
Compilation of work that I just… wanted to share ;). As a designer, growth is critical. These are work samples of when I was getting started.
Personal Logo
This logo is a personal and creative representation of who I am. The abstract design of the letters "M" and "P" reflects both my personality and imagination. The bold yet simple geometric shapes symbolize the importance of maintaining a childlike perspective to inspire creativity, while also highlighting the simplicity and clarity that define my design style.
Her Choice Campaign
The goal of this project was to create a marketing campaign centered around a social issue that I believe is critically important. I chose to focus on the highly controversial topic of pro-choice.
For this campaign, I identified a target audience, crafted a brand essence, and designed a range of marketing materials—across street, print, and digital platforms—to raise awareness and advocate for the pro-choice movement.
Two Designer Timeline
Assigned to focus on Pablo Ferro, I decided to expand my research by exploring the work of Jennifer Sterling, a more contemporary designer. This allowed me to examine how different moments in design history shaped the styles and approaches of both designers.
Book Covers
I designed a book series centered around three Spanish artists, embracing my nationality. The colorful banners used for the title, series name, and author on each book serve a unique purpose: when the series is complete and the books are placed side by side on a shelf, they create a vibrant wave pattern, ensuring the collection stands out from the rest.
Logos by Malcolm Grear Poster
After researching Malcolm Grear's logo designs over the years, I created a poster that incorporated a short essay about my findings. The challenge was to seamlessly blend the research into a design that featured at least three images.
I opted for a minimalist approach, allowing the vibrant colors of Grear's work to take center stage. This design choice lets the visuals make an immediate impact, drawing the viewer in, before guiding them to the accompanying text for deeper context.
